The concept of franchise
Franchising can be a way of distributing products or services. At least two classes of people are involved in a franchising system:1) The marker, which
Franchising can be a way of distributing products or services. At least two classes of people are involved in a franchising system:1) The marker, which
Many people focus on the law when they think of a franchise. While the law is certainly important, it is not the main issue in
A brand is a marker of its most valuable asset, and consumers decide which job to buy based on what they know or think they
Major brand sponsors provide systems, tools, and support so that their markers can meet system brand standards and ensure customer satisfaction, and markers and other
While franchises look like any other brand of business chain to people, they are very different. In a franchise system, the brand owner does not
Branding: This type of branding includes not only a product, service, or brand, but also a complete way of doing business, such as a business